How to Set Up Instagram Business Profiles

In this tutorial Set up instagram business profile

1: Access Your Instagram Business Profile

To find out if you have access to the new Instagram business profiles, you’ll first want to make sure that your Instagram app is updated to the latest version. Then go to your Instagram app and tap on your profile photo at the bottom right.

First Tap on 3 line in you profile at the top right

Next, tap on the settings wheel icon at the bottom right.

Next Go to Account

If you see Switch to Business Profile, you have access to the new Instagram business profiles.

#2: Set Up Your Instagram Business Profile

Tap on the Switch to Business Profile option, and then the View Features link to learn about the features that come with switching to a business profile.

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Set Up Instagram Business Profiles

From here, you can flip through screens that tell you how you’ll be able to use your business profile to:

  • Connect to your Facebook page.
  • Add a phone number, email, or location so customers can reach you directly from a button on your profile.
Set Up Instagram Business Profiles
  • Learn about your followers and see how your posts are performing.
  • Create promotions on Instagram that help you grow your business.

When you’re ready to make the switch, click the blue button to continue and connect to your Facebook business page.

Set Up Instagram Business Profiles

Now enter your business contact information, and Instagram will automatically pull information from your Facebook page. You can choose to use this information or remove it, based on your preferences.

instagram business profile connect to facebook page
Choose to keep or delete your imported Facebook page information.

Once you’re finished, you’ll be taken back to your Instagram profile, which will now be a business profile.

instagram business profiles connect to facebook page
A first look at a new Instagram business profile.

Explore Your Business Profile From a Visitor’s Viewpoint

If you have another Instagram account, you can switch over to it to see how your new Instagram business profile looks.

Set Up Instagram Business Profiles

Or you can tap on the Contact button to see which engagement options your visitors will seewhen they view your profile.

You can decide at this point whether you want to remove some information such as your location, for example, if it isn’t complete or people don’t need to visit your business. You can also edit your business profile to change the option from Call to Text.

instagram business profile phone number
Decide whether you want users to call or text you.

Note: Either option will show the visitor your phone number, so if you’re a freelancer or consultant and don’t want to share your phone number, you may want to remove it from your Instagram profile.

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